The AI-first alternative to Klaviyo
Klaviyo owns the Email/SMS journey lane and rents the rest. Orbit is the AI-first platform where the same unified profile drives Email, SMS, WhatsApp, programmable voice, embeddable video, and AI voice agents on one pay-as-you-go bill.
Orbit vs Klaviyo, in one answer
Orbit is the AI-first alternative to Klaviyo for the team whose customer communication has outgrown Email/SMS/push journeys. Orbit runs the unified profile, computed traits, and campaign journeys natively and puts programmable voice, embeddable video, AI voice agents, and a built-in contact center on the same account — every channel on one pay-as-you-go bill, with self-serve signup and no annual contract minimum. Where Klaviyo is the right fit: if your only execution surface is Email/SMS campaign journeys and you deliberately run no voice, video, or contact-center surface, a lifecycle vendor is a defensible shape; Orbit adds the channels, it does not remove the parity the Klaviyo profile genuinely earns.
of B2B technology search queries now surface an AI-generated answer — up from 36% a year earlier.
BrightEdge, 2026
Klaviyo is the lifecycle-marketing platform — a customer-profile product with Email and SMS campaign journeys (WhatsApp through integrated messaging apps) on top, billed per contact tier, with no voice, video, or contact-center surface.
| Feature | Orbit | Klaviyo |
|---|---|---|
| Outbound channels | ||
| Outbound email (campaigns & flows) | Yes — parity | |
| SMS & MMS | Yes — parity | |
| WhatsApp Business messaging | ||
| Programmable voice & AI voice agents | ||
| Embeddable video / RTC | ||
| Customer data platform | ||
| Native customer data platform (identity resolution, unified profile, segments) | Yes — parity | |
| AI voice agents that read the same live customer profile | ||
| Unified consent & opt-out state enforcing across email, SMS, WhatsApp, RCS & voice in one control plane | ||
| Commercial model | ||
| Usage-based pricing (no per-contact tier that bills dormant profiles) | ||
| Published pricing on website | ||
| Self-serve signup (no sales call) | ||
| One unified bill across the CDP, journeys & every channel they trigger | ||
Comparison data as of Q3 2026. Competitor pricing and feature details sourced from public vendor documentation, G2, and Gartner Peer Insights. Subject to change at the vendor's discretion. Yes Partial No
Migrating from Klaviyo
Orbit ships a guided Klaviyo import wizard — connect your Klaviyo account and pull contacts, segments, and templates across with per-step progress instead of a manual CSV hand-off.
Orbit vs Klaviyo — frequently asked
- Is Orbit a good Klaviyo alternative for lifecycle marketing?
- Yes for the channels and the AI agents; Klaviyo's profile product is closer to a genuine tie on the data layer than most. Orbit runs your outbound email, SMS, and WhatsApp campaigns on the same account as programmable voice, embeddable video, AI voice agents, and a built-in contact center, all on one pay-as-you-go bill, with self-serve signup and no annual contract minimum. Where Klaviyo is the right fit: if your only execution surface is Email/SMS campaign journeys and you deliberately run no voice, video, or contact-center surface, a lifecycle vendor is a defensible shape.
- What does Orbit offer that Klaviyo doesn't?
- Klaviyo's profile product is real — identity resolution, unified profiles, and segments qualify it as a customer-data product, and this page grades it parity. Orbit's wins are around that parity: programmable voice and AI voice agents that read the same live profile, embeddable video conversations, a built-in contact center (ACD queues), and a unified consent/opt-out state that enforces across email, SMS, WhatsApp, RCS, and voice in one control plane. The same account carries every channel on one pay-as-you-go bill.
- How does Orbit's pricing compare to Klaviyo's?
- Lifecycle-marketing platforms in Klaviyo's category are typically billed per contact tier, so a dormant contact still occupies a billable slot. Orbit bills usage-based with pricing published on the website and self-serve signup, so a dormant profile costs nothing and every channel lands on one pay-as-you-go bill instead of a lifecycle vendor plus a separate voice or video vendor — and the rate you see is the whole cost: no carrier or compliance surcharges and no paid support tier on top of usage, with no per-contact tier figure asserted either way.
- Can I migrate from Klaviyo to Orbit?
- Yes. Orbit ships a Klaviyo import wizard at /import/klaviyo — connect your Klaviyo account, and the wizard pulls contacts, segments, and templates across with guided mapping and per-step progress, instead of a manual CSV hand-off. The step-by-step runbook is on the blog; start the import in onboarding when you are ready.
Ready to build on the AI-first platform?
Start free and ship an AI voice agent today, or talk to our team about moving from Klaviyo. No annual contract, one pay-as-you-go bill across every channel.
See transparent pay-as-you-go pricing · Read “The Klaviyo migration importer — what it copies and how it runs”
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