AWS Pinpoint end-of-life: the migration runbook, and the three replacement shapes
AWS documents a deprecation path for Amazon Pinpoint and points workloads at two in-AWS replacements — Connect outbound campaigns and SNS/End User Messaging publishing — each an assembly, not one product. This runbook sorts the shipped replacement shapes honestly, then walks the staged move to one omnichannel platform: event-stream export, segment porting into the native CDP, campaign parity mapping, dual-run, and cutover criteria.
- migration
- AWS Pinpoint
- Pinpoint alternative
- deprecation
- migration runbook
- CPaaS
- omnichannel